Seaside holidays 2026: why book in advance

Spring has now begun, and this means it’s time to start thinking about a seaside holiday in Italy. After all, booking in advance is the best way to secure the finest properties and the most sought-after destinations. Planning well ahead, in fact, offers several significant advantages:

• Prices and availability. Booking early allows you to access more favourable rates, especially for highly popular seaside destinations. It means saving money while also having a wider choice of properties and rooms, giving you access to the best options.

• The opportunity to plan your trip at leisure. From choosing transport to mapping out your itinerary, every detail can be arranged without haste, reducing the risk of unexpected issues. The result is a more relaxed experience, allowing you to enjoy a stress-free holiday.

The most popular destinations for summer 2026

Italy offers a wealth of destinations for seaside holidays in 2026. Among the most beloved Italian locations, Forte dei Marmi certainly deserves a mention, a town in Versilia renowned for its beaches and luxury boutiques, as well as destinations on the eastern coast of Sicily such as Giardini Naxos and Taormina. Salento is also highly popular, appreciated for its crystal-clear waters, lively summer atmosphere and rich food and wine tradition. Lastly, Sardinia continues to be one of the top choices, thanks to its iconic beaches, diverse tourism offering and dreamlike locations.

During these days, the seaside hotels by UNA Italian Hospitality are reopening, ready to welcome guests with distinctively Italian service and a well-known attention to detail and to every guest’s needs. Are you wondering where to go for your summer holiday in Italy? Today, we suggest five properties from our portfolio where you can enjoy an unforgettable stay:

• UNA Hotels Forte dei Marmi, from 30/03/2026

• Posia Retreat & SPA | UNA Esperienze, from 23/03/2026

• UNA Hotels Naxos Beach Sicilia, from 20/03/2026

• UNA Hotels Capotaormina, from 02/04/2026

• UNA Hotels Club Hotel Ancora Stintino, from 08/05/2026

UNA Hotels Forte dei Marmi: elegance and relaxation on the Versilia coast 

From the 30th March, UNA Hotels Forte dei Marmi will be your go-to destination for the beautiful Versilia area, the part of Tuscany where culture, events and dreamlike beaches come together. Forte dei Marmi, in particular, is a historic resort, renowned above all for its shopping, luxury boutiques and distinctive architectural features. Here you’ll find historic villas such as Villa Bertelli, which during the summer hosts cultural festivals, events and concerts, as well as the charming Villa Apuana. Another standout feature is the pier, the oldest in the whole of Versilia and the perfect spot to admire the sunset just a few steps from the sea.

In the heart of this town stands UNA Hotels Forte dei Marmi, a peaceful retreat where you can find everything you need for a holiday dedicated to relaxation and tranquillity. The rooms feature a modern design and include a terrace overlooking the property’s newly refurbished swimming pool. By the pool, you’ll find La Vela Bar & Restaurant, where the dishes created by the chef will take you on a journey through tradition and modernity, discovering the most authentic flavours of Versilia.

But that’s not all: for those who can’t give up a bit of sport, there are two clay tennis courts, perfect for keeping active while enjoying the Tuscan Sea breeze.

Posia Retreat & SPA | UNA Esperienze, on the crystal-clear sea of Salento

Where should you go for a seaside holiday in Italy? If your next destination is Salento, with its unforgettable sea, whitewashed villages and vibrant, engaging atmosphere, then Posia Retreat & SPA | UNA Esperienze is the perfect choice for your next trip. This 5-star luxury hotel stands out for the elegance of its interiors and its unique location.

Posia Retreat is set along the coast of San Foca and immediately impresses with its bright spaces and the quality of its rooms, which offer a unique view over the Salento Sea. Just a short walk away, you’ll also find Mora Mora Beach, a private beach with a bistro nestled between the Le Cesine nature reserve and the Grotta della Poesia, a truly unique setting, perfect for those seeking a balance between relaxation, comfort and nature.

And if you’d like to unwind after a day spent exploring the beauty of Salento, the hotel offers the chance to rejuvenate both body and mind in its SPA, where wellness programmes and exclusive treatments await. Finally, golf enthusiasts should know that the Acaya Golf Club is just 15 minutes from the hotel, the first club in southern Italy to receive the 5-star BVGA certification.

UNA Hotels Naxos Beach Sicilia, a resort at the foot of Mount Etna

Let’s now move to the eastern coast of Sicily, one of the most popular destinations for seaside holidays in Italy. Here you’ll find UNA Hotels Naxos Beach Sicilia, a stunning resort at the foot of Mount Etna, surrounded by a lush citrus grove. During the warmer months, there’s nothing better than being enveloped by the intense fragrances that fill the garden – the true gateway to the authentic spirit of Sicily.

The hotel, which reopened on 20 March, is designed to offer a tailor-made stay for guests of all ages. Younger guests can have fun at the Mini Club and spend their afternoons by the pool, while sports enthusiasts can enjoy padel, tennis and football courts, or try their hand at a wide range of water sports.

The hotel also boasts as many as four swimming pools and a private beach with direct access from the resort, a truly exclusive area reserved for guests.

Food lovers will find plenty of options to savour authentic local flavours. The hotel offers a variety of dining experiences to satisfy even the most refined palates:

• Stella di Mare Restaurant, for a unique culinary experience.

•  La Zagara Pizzeria, for those who can’t resist one of Italy’s most iconic dishes.

•  La Casa del Massaro, where traditional dishes are reinterpreted with a modern twist.

•  Oasys Restaurant, for a quick and tasty meal.

•  Cucciolo Restaurant, with a menu dedicated to younger guests.

UNA Hotels Capotaormina: dreamlike scenery on the eastern coast of Sicily

Just 15 minutes from the property we’ve just described, and set into the rock overlooking the Gulf of Naxos, l’UNA Hotels Capotaormina is the perfect setting for a dream holiday.

After the winter break, the hotel reopens from 2 April and is ready to welcome guests once again. Its standout feature is undoubtedly the saltwater swimming pool, a gem nestled into the cliffside, between the deep blue of the Ionian Sea and the green of the surrounding landscape. Before you unfolds a unique panorama embracing the sea, Mount Etna and the enchanting Isola Bella.

Filled with purified seawater, the pool is also designed to ensure privacy and tranquillity. It can be accessed via a tunnel carved into the rock, allowing guests to remain close to the hotel while still enjoying a sense of seclusion.

Guests will also benefit from a dedicated shuttle service to reach Taormina and explore its most famous attractions. For your Taormina itinerary, we recommend: Isola Bella, the Ancient Theatre of Taormina, Taormina Cathedral, Palazzo Corvaja, the Villa Comunale and the lively Corso Umberto.

UNA Hotels Club Hotel Ancora Stintino: iconic beaches and turquoise waters in northern Sardinia

You’ll have to wait a little longer to visit UNA Hotels Club Hotel Ancora Stintino, but it will certainly be worth it. From 8 May, this property overlooking the sea of Sardinia is ready to offer you a truly memorable holiday in Stintino, a corner of paradise, set within a 10,000-square-metre park with views over the Gulf of Asinara.

The buildings that make up the property are constructed from authentic Stintino stone, in a setting that celebrates local tradition without compromising on the comfort required for a high-quality stay. The hotel’s many services include the private Yacht Club beach, free parking and an exclusive shuttle service connecting guests to and from some of the most beautiful nearby beaches, such as La Pelosa, Il Gabbiano and L’Ancora.

Book your seaside holiday now

Booking your holiday in advance is the best way to secure the ideal stay, especially when your preferred destinations are just steps from the sea and availability sells out quickly.

In addition to the properties we have introduced, UNA Italian Hospitality offers its guests many hotels on the most beatiful coastlines in Italy:

• UNA Hotels Imperial Beach Hotel Fano, open from 30th April
• Versilia Lido | UNA Esperienze, open all year around
• UNA Hotels Imperial Sport Hotel Pesaro, open from 26th March
• L'Ariana Isole Eolie | UNA Esperienze, open from 24th April

Whether in Versilia, on the eastern coast of Sicily, in Salento or in northern Sardinia, choose your ideal hotel now and reserve your room for a stress-free holiday!